Cheryl Strege's Blog

7 Brilliant Ways to Use an Infographic

These tips will help your marketing break out of the same tired cycle. By Cheryl Strege


As marketers we’re always looking for ways to attract the “eyeballs” of our prospects or customers and engage their imagination. It’s not easy in this information-overload age. But the popularity of infographics can help our marketing break out of the same tired cycle of “lots of text with little imagery.”

Here are a few of the 7 brilliant ways you can use an infographic in marketing:

  1. Stand out from the crowd. Did you know there are over 100,000 IT service providers in the U.S? What makes you different?
  2. Infographics can help you move higher in the search engine results with fresh content that attracts clicks.
  3. You can build your visibility in vertical (industry) marketplaces. Show your target market that you understand their challenges with an industry-specific infographic.

Not enough reasons? For the other 4 reasons, go to The Partner Marketing Group’s infographic design page. You’ll also be able to view a couple of samples that our clients are successfully using to draw attention to their solutions.

Learn more about our team here: http://www.thepartnermarketinggroup.com/about-us/the-people/

 




About the author

Cheryl Strege, Tips from The Partner Marketing Group
Cheryl Strege started her career in this industry in 1989 at Great Plains. Sixteen years of experience there and with Microsoft in a variety of partner-facing marketing roles was the best “incubator” for a marketing consulting organization. After leaving Microsoft in 2005, she spent 3 years consulting at The Partner Channel before starting her own company called The Partner Marketing Group.
More blog posts by Cheryl Strege
5 ‘Must Do’s to Create a Unique Buying Experience
#1 Challenge for Marketers? Producing Enough Content
Vision Without Execution Is Hallucination
How to Find and Keep Social Media Followers: Part 2- ‘Keepers’
How to Find and Keep Social Media Followers: Part 1 - ‘Finders’
The Dangers of Facebook for Businesses
All Cheryl Strege Blog Posts
Comments
No comments yet. Be the first to post a comment.

Name:

Email:


View comment guidelines

Remember me

Notify me of follow-up comments?

Submit the word you see below: